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Welcome to BVN

DRIVING THE VALUE OF YOUR BRAND WITH BETTER MARKETING INSIGHTS

Market Research is in fundamental change

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Increasing complexity and cost of "traditional" market research programs

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Cost per interview goes down dramatically, together with the panel quality

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Lack of integration, caused by dispersed and disconnected data

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Limited actionability of big, expensive projects that are only scratching the surface

Our answer:

Transactional learning and behavioural data insights. We give you insights based on reality, not just on claims

Why Choose Us

BVN was founded in 2012

The founders combine more than 20 years in corporate market research and marketing consultancy in Germany and Switzerland

BVN is global

The team managed more than 1,500 market research projects in more than 30+ countries across the entire EMEA region, Americas and Asia Pacific

BVN is experienced

The team’s wide experience in strategic marketing and market research includes new product development, stakeholder management, brand positioning, customer segmentation, digital & social media, strategic development

We are different!

Brand

Expertise in marketing consultancy

We deliver Strategic insights for holistic brand building combined with research passion and creativity. We reinvent the way HOW to do market research.

Value

Savings of up to 30% of your budget

By using the research more efficiently and by reducing overhead costs.

Network

We operate in a Network

We have a network of flexible and innovative service providers, with state-of-the art techniques and technology.

We are small enough to care – big enough to trust

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How do we do this

DEFINE

strategic direction. Where your brand wants to go, in the shot- and long-term

IDENTIFY

business questions. The relevant questions your brand needs to answer

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CUSTOMIZED

and intelligent project design: The best approach for your needs and your budget

TRANSACTIONAL

learning platforms. Finding the true insights, based on behaviour, instead of claims

EFFICIENT

data collection. Wise utility of research budgets

ACTIONABLE

Insights for Data Analysis. Finding the right answers to guide your decisions

Our products

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Market Research Audit

Analyzing your marketing research performance, refining your true research needs, activation workshops for your team

Brand analysis

Analyzing the status of your brand and optimizing brand equity, brand portfolio, brand performance

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Insights integration

Evaluating available data and transforming it into actionable insights with big data analysis, marketing mix modeling, insight integration

Innovation cycle management

From idea creation to market access strategies, with innovation workshops, true behavioral testing and transactional insights

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Stakeholder management

Reputation analysis with measuring stakeholder, customer and employee satisfaction

Digital

Capturing digital behaviour with social research communities, crowdsourcing, social media listening

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From Our Clients

Our clients value our performance

A unique ability to simplify complex problems to actionable insights and to adequately communicate them at any organizational level„

Manager Market Research Global Sports Appare

Always […] actionable consultancy on brand equity„

Communication Services Manager Telecommunications

The light tool first highlighted the differences in importance of the brands attributes between the Belgian and Dutch consumers. Second it highlighted the strength of our brand images in Belgium versus in other countries. Most importantly it allowed our marketing managers to pinpoint how to improve their communication focus. In each of the following years re-measurements, we could clearly correlate our core brands share growths with brand images improvements

Consumer and Market Knowledge Manager Benelux FMCG

[…| revealed insights which we have been taken into our strategies as well as design and execution of In-store and Media programs, to make our brand get closer to our consumers. The strong business results triggered by that have encouraged us to expand this to more businesses in and outside of WE. 

Associate Director, Consumer & Market Knowledge FMCG

Let's Work Together